6 tantalizing ways to promote self marketing

Well, self marketing is recently acclaimed phenomena. As the budding start-ups are growing at the fast pace. They need to market their products or services of organization. Well, there are so many paid options where you can go for it. Some organizations will do everything for you, you just sit calmly on cushion chair and see what is going on? They are boasting from making your business profile on the internet, your website, all the social media channels, online promotions by Google ads, Bing ads, social media promotion, paper ads, highlighting your businesses in major social, cultural and religious events. They have a fixed rate for all the processes.

Well, if everything is there, then why do you need self marketing? Really a billion dollar question. Tough they are doing all the promoting chores of your business. Still, There is inner sense of feeling that is all the processes are on the correct path. Is really my investment worthy? Why not try self marketing?

When we start self-marketing, we do have a sound idea of our business operation, aims, objectives, mission, vision, goals, services, and long - term plans.

The marketing starts with your thinking, just think a lot of your businesses in a variety of ways, definitely you will get an idea.

1. Website: You do have your own website where you can list your whole portfolio, your business operation, your working methodology, etc. Make a layer of web pages. Just don’t do only home page, contact us, blogs, career. Your website should have at least 10 sophisticated pages where you can enlist your whole vision and mission. For this, you can hire freelancer . Your home page is your landing page. So, make your home page with attractive designs, sound quotations, testimonials, and your business profile. About us page tell who are you, what compels you to establish this organization, how who had started, what hurdles you got and how had tackled it. It will give inspiration to followers who want to start and promote your businesses. Vision page enlists your organization vision and values which you want to nourish and sustain. Mission page tells about your strategy and tactics you incorporate for your clients. Video page might have some enlisted video integrated on the site or you can site link to YouTube or Vimeo pages. Inspiration videos really promote your businesses. If you want you can also add podcasts , where you record your series of audios. You can take help of several organization who are making podcasts.

Creation of Website

2. Blogs: Why do I put blogs for different serial number because Blogs are imminent mean to grow your businesses. You can tell your own stories by making a blog your the current inspiration stories. There are so many SEO writers available online who can do your businesses. Besides, content writer, take help of SEO expert who can do on page and off page SEO jobs by leveraging your pages on top page of Search Engine Result Page (SERP). Coming to the track, blogs are ready by various persons including top-notch CEOs to common men. Make your blogs trendy and relevant to current trends. You can search your business and add some crazy titles that attracts readers. You know 80% jobs done by only reading headlines. There are various tools you can analyze the headlines. Make sure you blog must contain at least 30–35 blog pages then only you are known to the digital world.

 

Blog Creation

3. Social Media: After blogs, social media and microblogging sites are the convenient tools where you can promote your businesses. Some of the sites are highly decorated for B2B like LinkedIn, Twitter. Tough Twitter can also be used for B2C. B2B is really a costly affair where LinkedIn really charges high for your campaign. If your business is highly aimed at B2B, then you can choose this platform, otherwise other options are available. Facebook is a convenient medium to promote your business. You must create your business page in facebook which has multiple pages that you can’t get in normal pages. Make an attractive social media post without beautiful designs and catchy slogans, then promote that post for uplifting your businesses. However, when you promote on Instagram, make sure you do enough research for hashtag (#) because each hashtag garners a pool of your potential customers. Don’t put irrelevant hashtag, that don’t do anything. For making a better ROI, you should sound strategy for promotion on each social media platform. As each platform has its own transformations.

Social Media Promotion

4. Pitch your purpose: Pitching is the most important paradigm of your business. You should convey your ideas in the pitching process. Develop a future insight and make a robust pitch of your organization. Meet industrialists, financiers, start-ups owners, in various exhibition, conferences, seminar and showcase your pitch to them. Make a note who are coming to that event, and really they are worthy for your business. If you found suitable, meet at that event and impress with your sound pitching strategy. There would be no cluttering, zig-zag or spread the conversation.Everything should be clear and crispy. Ask multiple questions of your pitching, try to frame answers. So, you won’t regret in the meantime.

Pitch Your Purpose

5. Brand yourself: After pitching, brand yourself. Because branding is everything. Make a short name of your business and brand it on your various platforms. Make your brand name concise like ‘Nike’, ‘Adidas’ etc that it will automatically come on customers’ mind. Make an attractive and unique logo and must phrase a sound tagline. The tagline tells everything your business and organization. Promote your brand on every platform whether online or offline mode. You must visit on every event where you can widely showcase your brand. You can sponsor some charitable events and promote your brand. That’s a nice way to promote your brand.

Brand Yourself

6. Promote on Quora: The last but not the least. You can promote yourself on Quora by asking questions here by yourself with different Gmail id or tell your friends to ask your questions. Then, you can answer them neatly and clearly that it will convey to large number of audience. Give as many as links you can from your businesses. Quora is the best platform for knowledge seekers, if they know automatically your business grow. Just make a try.

Quora Promtion

Well, the list can be everlasting. Just think yourself and see where you are. Observation and analysis is the prime key to the successful businesses. Every time observer, and analyze and try to weed out some issues that are not trendy. If you have trouble in your business, then ask to the experts. Attend some seminars, and if you want learn some lessons in business schools.

Well thanks.

Till then, read my blog.

Thanks for reading and if any points miss, then please let me know in the comment section.

Thanks a lot!

Blockchain – Prospects, Opportunities and Future in India

Blockchain Technology

Blockchain is an indelible electronic ledger which records a series of transactions in real time.  Blockchain technology has brought a paradigm shift across all business sectors around the world. Blockchain is catching its base in mainstream industries like banking, retail, healthcare, logistics, and finance. India will soon become a powerhouse in blockchain technology as major stakeholders, as well as medium stakeholders, are leveraging blockchain technology. Gartner research predicts that the blockchain technology will surpass the business revenue US$3 trillion by 2030. As a distributed ledger technology(DLT), blockchain checks security loopholes, accompanies augmented transparency, enhanced efficiency, refined & upgraded traceability, and reduced costs. It reinforces on the blending of AI, IoT and blockchain technology that will explore new business models and generate commendable products for the next generation consumers. 

 

Blockchain Technology: Prospects and Challenges

Curbing Black Money

The most powerful features of blockchain technology surmount to be governed by multiple entities as it inhabits a vast network of computers. Hence, technology has no failure issues. With the advancements in scalability, decentralization, and security, blockchain is able to curb  black money menaces. The inception of decentralized apps (dApps) has further tightens the digital security issues and provide safeguards to our digital information. dApps is a tight slap for cybercriminals who are stealing our databases from traditionally run applications. IBM has set a major goal to upgrade all its databases into dApps that will augment money management and transfer, business process management, and decentralized autonomous organization.  

Working Mechanism of Bloackchain Technology

Information Security 

Cyber hackers send myriads of junk requests to a website which leads to aggrandize the internet traffic. The requests will go on until the site gets overwhelmed with requests and crashes. These type of attacks are termed as Distributed Denial of Service (DDoS) attacks. Big companies like Twitter, Spotify, SoundCloud often experience DDoS attacks. The main difficulty to eradicate DDoS attacks comes from the existing Domain Name System (DNS). DNS is susceptible to hackers as they are able to target the centralized part of DNS and continue crashing of sites one after another. 

A functional decentralized DNS system is the only solution to protect our digital information from hackers. Implementation of blockchain technology will distribute the contents to a large number of nodes making it nearly impossible for hackers. Third party access would be very limited and only domain owners have the right to edit the domains. That will enormously alleviate the risk of access by unauthorized parties. Blockstack confers a fully decentralized option for DNS that will eliminate third parties from managing web servers, ID systems, and databases. 

 

Blockchain in Cybersecurity

Micropayments in India

Micropayment is a monetary transaction that sustains with very low charges per transaction. It accommodates universal computerized wallet that will give you access to transact any website by making a single account. 

Crypto-vending machines facilitate the use of digital wallets with relatively low-cost-items and also adhere to the age-restricted items like alcohol. It cornerstones the need of making micro-transactions an everyday occurrence. Blockchain smoothly functions to perform in-store purchases, buying tickets for events, concerts, and sports matches. It embodies our virtual money to make real-life purchases. Leading telecom companies like Jio, Airtel, Vodafone are eyeing for the crypto-vending market in India for day-to-today mobile recharges and transactions. There is a ray of hope that budding startups soon enter into the crypto-vending market in India. 

Blockchain and Banking

Prospects of Digital Payment in India

Remittances are the second largest income for India contributing huge cash flow and development assistance. India is the largest recipient of international remittances with an outstanding amount of US$62.7 billion. International transactions with SWIFT make system sluggish and lethargic as it imbibed various loopholes in the Indian banking system. Blockchain technology is replicated among various nodes in a peer-to-peer network, securing each transaction with a uniquely signed cryptographic private key. This will not lead to inter-party interference in digital payment. Digital token eliminates the need for maintaining debit/credit accounts in varying currencies. It proliferates the liquidity of banks as there are multiple transactions around the world in a given time. The informal and illegal transactions contribute around US$100-200 billion in India. Formalizing even a fraction of the amount will augment the ailing banking sector in India. Ripple, the leading blockchain network in the banking sector, bring down the transaction fee by 43-60 percent through its implementation of diverse blockchain networks. It succors Indian banks save around US$80 million annually. 

Amla oil - A stress buster, anti-aging agent and a complete hair care

Amla Oil

 Amla tree, a multipurpose plant whose fruits, seeds, leaves, stems, and roots cater to astounding health benefits. Its popularity has grown all over the world. Amla oil is made from dried amla fruits. First, it is blended into a fine powder. Later, it is mixed with coconut or sesame oil as base oil. Now, heat until you get a nice aroma of the oil. Now turned off the flame. Cool it and store in a cool and dark place.

Amla oil is extracted from dry Indian gooseberries fruits (Phyllanthus emblica) which is a rich source of vitamin C, minerals, tannins, flavonoids, and ellagic acid. Vitamin C enhances hair growth, prevents hair fall and delays premature grey hair growth. The amla seeds are reported to be an abundant source of omega-3 and omega -6 essential fatty acids.  Hence, it wears the tag of an anti-aging agent by reducing the oxidative stress in the body. Amla oil is the potent inhibitor of 5-alpha reductase which prevents the male baldness.

Usages of Amla Oil

®  Strengthens the immune system

®  Curbs cholesterol and blood sugar levels

®  Enhances brain health and its functions

®  Alleviates mental stress & premature aging

®   Ameliorates respiratory function and cardiovascular health

®  Curtails the growth of scars, blemishes, age spots and wrinkles

®  Lessens sinus congestion

®  Augments male fertility and urinary health

Benefits of Amla Oil

1.      Hair Growth

Amla oil accords you the required moisture for your hair growth. It protects from fungal infections and nourishes scalps.  Amla oil is the absolute sustenance for hair care which reduces dandruff, conditions your shiny hair, and checks premature grey hair growth. Thereby giving you a blackish tint of your hair.

2.      Rejuvenates Dry Skin

Hydrating and anti-oxidant properties constitute amla oil, the best medicine for fast recovery of dead cells give ample moisture to the skin. Overnight use of amla oil engenders your skin as soft, supple and hydrated in the morning. Amla oil has the superb exfoliating properties that abolish dead skin without making it dry. It is best used before bath time that will help eliminates all scrubs away from the skin.

3.      Cardiovascular Health

The potassium and other anti-inflammatory compounds relieve stress in the cardiovascular system thereby preventing blockages in the heart valves. Top two fatty acids linolenic and linoleic acid protect against atherosclerosis, heart attacks, angina, and heart strokes.

4.      Prevents Baldness

Low density makes amla oil penetrates deeply in the hair follicles and augments the rapid hair growth. Finasteride, an amla extract proves to be a potent inhibitor of 5-alpha reductase which is widely used for the treatment of male pattern hair loss.

5.      Anti-aging agent

The potential amount of antioxidants alleviate oxidative stress and free radicals of your body. Free radicals stimulate mutation and enhance the growth of various deadly diseases. Amla oil consumed in small doses shields you from many chronic diseases. Antioxidant properties of amla oil sustain the production of collagen which ultimately revamping new cell growth.

Side-Effects

Amla has very rare side effects. Some individuals complain of itching, irritation, and skin inflammation of its prolonged use. However, an in-depth study is needed to witness the side effects of amla oil.

Dark color individuals were reported to trigger Lichen planus pigmentosus (LPP) when they exposed to ultraviolet sun rays.